Let me make something clear from the outset: the subject addressed here is not aimed at any specific trade association or industry.

“What’s going on out there?” That question often gets put to me during conversations with industry people because I’m perceived as being positioned to get a good reading of the industry’s pulse.

Everyone has heard the slogan, “The customer is always right.” And everyone who runs a business knows that it’s not true.

You can get an inkling of America’s vastness by looking at an atlas.

I’m one of those guys who first turn to the sports pages when I open my daily newspaper.

This is not a time to erect barriers between customers and your business.

How do you get people to turn out - and stay awake - for product training?

Consumer interest is conspiring with government initiatives to spark the green building movement as the most exciting trend now touching the HVAC industry.

How much to charge for your services is a major concern for any trade business.

Angie’s List is a consumer organization that collects customer satisfaction ratings on local service companies in more than 250 categories - everything from HVAC and plumbing to pet sitting and piano tuning.