Zinc and metal roofing materials company Umicore Building Products USA Inc. have put their Vmzinc products on three new social media platforms: Houzz, Pinterest and Instagram.
Houzz.com is a website aimed at home improvement enthusiasts and allows homeowners to look to pictures of thousands of remodeling projects and find local contractors to complete them.
Pinterest allow users to share pictures and “pin” or “like” images and put them on their own online boards. The Vmzinc page includes lots of product photos.
Popular photo-sharing site Instagram allows users to easily upload images and share them with friends. Vmzinc will populate its Instagram account with project and product photos.
“We are very excited about joining Houzz, Pinterest and Instagram, as these networks will allow us to connect with a larger audience and expand our online presence, as well as the availability of information about our products and projects,” said Daniel Nicely, managing director at Vmzinc-U.S. and Umicore Building Products. “These accounts will serve as wonderful tools to better highlight our products and services, as well as connect and engage with architects, builders, clients and customers both nationally and worldwide.”