"Branded franchises that have a true connection or meaning with their customers create a large and very dedicated base of customers," said Abrams. "By driving our concept home, consumers who want service on time will think of One Hour Air Conditioning and Heating and give member contractors their business."
Abrams and One Hour President Alan Mintz are recruiting members from AirTime 500 members, a group of residential HVAC contractors that receive marketing and management tools from VenVest. Contractors who are not AirTime members are also being contacted, Abrams said.
Before joining One Hour, Mintz previously owned Havsco Heating & Air Conditioning Inc. in Cleveland, as well as Mr. Build of Ohio, a subsidiary of Mr. Build International, a national home-services franchise.
"This is a great opportunity for me personally and for the contractors who join us in the One Hour Air Conditioning and Heating family," Mintz said.