Starting in 2011, ISH China will be held yearly, officials announced.

After a very successful 2010 event, organizers Messe Frankfurt Co. Ltd., the China District Heating Association and the China Council for the Promotion of International Trade, decided to make the HVAC and sanitation trade show take place each year in Beijing.

“ISH China continues to grow in popularity and this is one of the reasons why we decided to make the show an annual event,” said Richard Li, deputy general manager of Messe Frankfurt in China.  “Our current figures show that space for the 2011 show is selling faster than any of our previous shows, particularly with our sanitation exhibitors because our comprehensive platform includes bathroom equipment, hardware accessories and integrated bathrooms.  After visiting our show earlier this year as well as competitive events, many new exhibitors decided to join us because we are the only high quality Chinese show that guarantees the right type of professional visitors.”

Last year’s show had 332 exhibitors from 19 countries and regions, and used 22,000 square meters of exhibition space. Attendance numbers more than doubled from 7,100 in 2008 to 14,802 in 2010.