I don’t remember what I was watching on television, but I was taken by surprise when I saw a commercial for residential metal roofing. The commercial, from the Metal Roofing Alliance, is not only informative, but it does what the best commercials do – it entertains.

Commercials are a dime a dozen, but this one actually kept my interest. It is possible that it kept my interest because I couldn’t believe there was a commercial on television for metal roofing. And the commercial was on in primetime. For years, Snips has been covering metal roofing as a niche market. But this commercial is evidence that metal roofing is moving into the mainstream.

You can watch the commercial on the MRA website. Watch it by going here: www.metalroofing.com/v2/content/news/multimedia.cfm.